This is MAD Automate.
MAD Company's automation studio — n8n workflows, AI agents, and outreach systems that run your busywork so your team can spend time on the work that actually needs a human.
What we automate
Six systems, one less team to hire.
Every build below runs on the same tools the top automation agencies use in 2026 — n8n, HeyGen, Apollo, Vapi — wired together and handed to you working, not left half-finished in a demo account.
Lead Gen & Outreach Automation
Enrichment, AI lead scoring, and personalized cold email + LinkedIn sequences at scale — every reply synced straight into your CRM.
AI Video & Auto-Posting
HeyGen avatar videos scripted from trending topics in your niche, auto-published daily to TikTok, Instagram, YouTube, and LinkedIn.
AI Voice & Chat Agents
24/7 voice agents that answer calls and book appointments, and chatbots that qualify leads before a human ever sees the thread.
Workflow & Back-Office Automation
Custom n8n, Zapier, or Make builds that kill manual data entry — invoicing, reporting, reconciliation, the stuff nobody wants to do.
AI Content Repurposing
One blog post or video becomes a week of platform-native content — auto-drafted, auto-scheduled, and it still sounds like you.
CRM & Sales Ops Automation
Pipeline sync, deal-stage alerts, and revenue dashboards — your CRM finally reflects reality without anyone updating it by hand.
Where this fits
Built for how your business actually runs.
The tools are the same across industries — what changes is which workflow actually moves the needle for you.
How it works
Four steps. No black box.
01
Audit & Map
We shadow your team for a week, map every repetitive task, and flag which ones are actually worth automating first.
02
Build the Workflow
We build in n8n, Zapier, or Make against your real tools — not a demo environment you'll have to redo later.
03
Connect & Test
Every integration gets tested against real data before it ever touches a real customer or a real lead.
04
Launch & Monitor
We watch the first two weeks closely, tune what's off, then hand you a system you can actually see inside.
Built with
FAQ
Questions before you hand us the keys.
No. Most of what we build runs on n8n, but we'll use Zapier or Make instead if that's what your team already knows — the tool serves the workflow, not the other way around.
Every workflow ships with error alerts and retry logic built in, so you hear about a failed run before your customer or lead ever does.
Yes — we build with the same data-handling discipline as the rest of MAD Company. Nothing is stored longer than the workflow actually needs it, and every connection uses your own accounts and API keys, not ours.
A single workflow — lead routing, a booking flow, a content pipeline — usually ships in 1–2 weeks. Multi-system builds take longer, but you'll see the plan and timeline up front.
Both. Sometimes the right answer is wiring HubSpot to Slack; sometimes it's a custom AI agent making decisions in the middle. We won't oversell you the second when the first already solves it.
We audit what's already running before we build anything new — often the fix is smaller and cheaper than starting over.
Stop doing the job your software should be doing.
We're MAD Company's automation team — backed by the same engineering discipline behind our film and XR pipelines, building systems you can actually see inside instead of a black box you have to trust.